LemonTop Creative
5.0
js_loader
visual identity

A strong identity helps Speyside win gold.

Awarded a Gold Medal for Best Can Label Designs at the World Beer Awards.

SHOWCASING:

  • BRAND DESIGN
  • CREATIVE DESIGN
  • TYPOGRAPHY

We were asked by Head Brewer Ritchie Duncan to create a brand identity for Speyside Brewery’s new range of contemporary beers that focused on creativity, visual appeal, and the ability to communicate the essence of the brand to their customers. The Speyside team wanted something different and unusual to highlight the mix of new and interesting flavours of their bold beers. The brand identity had to be carefully considered to match the character of the beers. We mixed typography with geometric patterns to portray the bold originality of these exciting new beers.

Speyside Brewery were thrilled to announce that their new can designs were awarded a Gold Medal for Best Can Label Designs at the World Beer Awards. This recognition highlights the brewery’s commitment to not only crafting exceptional beers but also to establishing a strong visual identity. The newly designed cans incorporate elements that capture the essence of the brewery’s commitment to craftsmanship and tradition. The labels not only enhance the aesthetic appeal of the beers but also aim to create a memorable experience for consumers, inviting them to explore the unique flavours and styles offered by the brewery.

Speyside Brewery’s victory at the World Beer Awards comes at an exciting time as the brewery continues to expand its reach and introduce new brews that celebrate the rich heritage of the Speyside region. With a focus on sustainability and innovation, Speyside Brewery remains dedicated to producing high-quality craft beers that are both environmentally friendly and delicious.

The whole team at LemonTop are looking forward to working with Speyside on the next chapter of this exciting journey.